Brand Manager

At ofi, we’re shaping the future of food with bold ideas and a commitment to sustainability. Rooted in our purpose, Be the change for good food and a healthy future, we bring bold ideas to life across every touchpoint. As a Brand Manager in Amsterdam, you’ll be part of our Global Brand Marketing Team, contributing to impactful brand assets, systems, and campaigns across various channels and regions. This role blends strong executional ownership with strategic exposure. You'll be trusted to manage core brand platforms and tools, coordinate multi-market content delivery, and collaborate cross-functionally.

1. Brand Governance & Visual Consistency: Ensure global brand content adheres to tone of voice, visual identity, and brand guidelines, while coordinating training sessions and conducting content audits. as well as developing a network of brand ambassadors.
2. Content Calendar & Execution: Manage the global brand content calendar, plan and execute multi-channel brand campaigns, and lead branded communications execution.
3. Channel Readiness: Identify the best channels to reach target audiences, communicate insights, and roll out brand and marketing assets across physical and digital platforms.
4. Brand Development Support: Assist in day-to-day branding activities, support brand strategies, and drive innovative brand initiatives and projects.
5. Asset Management & Brand Tools: Manage the Brand Center (DAM platform) and develop global toolkits for regional and cross functional adaptation and amplification.
6. Team Collaboration & Intern Mentorship: Work with stakeholders to deploy consistent brand assets, find synergies, and mentor the Brand Marketing Intern.

• Provide administrative and marketing support to the team.
• Managing project budgets, and bringing products and services to life through projects that appeal to Senior Stakeholders. 
• Evaluate performance, monitor trends, report on brand activities, identify solutions to improve effectiveness, and develop new brand/product propositions.